The Faces to Watch issue also includes the gaming, social media and influencer guide, featuring opinions and perspectives ...

MassiveMusic’s Laura Woźniak sheds light on how a soundscape is a ‘powerful tool’ that brands in Saudi should lean into in ...

Al Masaood Group’s Marwah Eltom explains how to do automotive influencer marketing in a smarter and more data-driven era.

Campaign Middle East features a Private View section with a range of insights and viewpoints from industry experts, revealing ...

The Al Arabia and Multiply Group MOU will focus on acquisitions, market growth and the integration of advertising technology.

Performance marketing agency Digidarts has entered the Middle East region with plans to offer its services to the UAE, KSA ...

The move signals a shift for the Romans which has operated remotely in the region until now and represents a broader investment in MENA.

DXTA Technology’s Roy Matta discusses the need to transform digital advertising with social AI and in-game brand engagement.

Home of performance will develop content strategies and campaigns that highlight Caparol’s legacy, technical expertise and ...

OMO entered the gaming space, with an activation on Roblox, aiming to connect with young adults through gamification and ...

Campaign Middle East rounds up the latest updates on social media, content and streaming platform for the month of March.