Hailey Bieber launched her skincare brand Rhode in 2022. Just three years later, it's been acquired by ELF Beauty for a billion dollars.

Hailey Bieber (file image) Celebrity beauty is back. Elf Beauty Inc. last week agreed to buy Hailey Bieber’s Rhode, whose trademark look is its glossy, dewy skin, for $1 billion. The fast ...

In a statement on Wednesday, Elf said it would pay $800 million to the shareholders of Rhode in a cash and stocks combination. Hailey Bieber will continue in her role at Rhode.

The growth-at-all-costs era is over, as investors home in on performance-first brands with long-term potential.

Hailey Bieber’s makeup and skincare brand, Rhode, is being sold to Elf Beauty for about $1 billion.On Wednesday, May 28, Elf said it would pay Rhode shareholders $800 million in a combination of ...

Rhode, the upstart beauty brand founded by fashion model and entrepreneur Hailey Bieber, has been acquired by Elf Beauty for US$800mil (approximately RM3.4bil) in cash and stock, an eye-popping ...

Elf - short for eyes, lips and face - offers products priced as low as $2 at U.S. retailers including Walmart, Ulta Beauty and Target. On the other hand, Rhode - which launched in 2022 and gained ...

E.l.f. Beauty will issue fiscal 2026 guidance in August, which wasn't provided during the fourth-quarter earnings call, ...

Model Hailey Bieber's makeup and skincare brand, Rhode, is being snapped up by Elf Beauty for about US$1bil, giving the budget cosmetic retailer access to a celebrity-endorsed product line that ...

MODEL Hailey Bieber’s makeup and skincare brand, Rhode, is being snapped up by Elf Beauty for about $1 billion, giving the budget cosmetic retailer access to a celebrity-endorsed product line that has ...