CLEVELAND, Ohio — Minor league baseball has always been the laboratory for sports marketing creativity, but the Erie Sea ...

The Detroit Tigers' Double-A Erie SeaWolves will be renamed the Erie Moon Mammoths after being picked by John Oliver of HBO’s ...

This article was originally published on www.si.com as John Oliver Unveils Unusual New Identity for Tigers' Minor League Team ...

The announcement video used Bob Costas' voice as the narrator and included some clips from News 8 Today in 2012 — featuring Jere Gish, Lori Burkholder, and Anne Shannon.

The Erie SeaWolves are getting a makeover courtesy of comedian John Oliver. The "Last Week Tonight" host issued a pitch to ...

Minor league baseball just went Hollywood. The Erie SeaWolves, the Detroit Tigers ' Double-A affiliate, has struggled with their identity for years, clinging to a moniker crafted in far different ...