Amazon and Roku are teaming up to give advertisers unified access to over 80% of U.S. connected-TV households, promising ...

The companies, which together reach about 80% of the U.S. market, want to improve targeting and measurement in CTV ...

"This allows Roku to create partnerships that leverage others’ data, and the exclusivity between Amazon and Roku in their ...

It's called a streaming stick, and it might be the most convenient and affordable way to watch anything and everything right ...

Roku and Amazon have formed a strategic partnership, increasing the likelihood of Amazon acquiring Roku. Analyst maintains ...

Streaming services reached a milestone in May as their share of television usage surpassed broadcast and cable TV for the ...

Amazon and Roku announced an advertising partnership that will provide access to 80% of the connected-TV market in the U.S.

In today’s Digest, we cover UK broadcasters launching a self-serve TV ad marketplace, Roku and Amazon striking a deal to ...

Add Disney to the list of the companies trying to find new ways to broaden broadband for advertisers. The entertainment giant ...

Find insight on Amazon and Roku’s exclusive deal, Shopify and more in the latest Market Talks covering technology, media and ...

Roku stock jumps as new ad partnership with Amazon promises wider reach and stronger ad revenue growth amid CTV competition.

Bloomberg journalists discuss today's biggest winners and losers in the stock market. Listen for analysis on the companies ...