Adobe is updating Premiere Pro with AI-powered features that aim to provide creatives with faster and better video editing ...

Adobe also reports that Generative Extend will be free to use for Premiere Pro users; however, at some point in the future, it will be using a credit system similar to those you find on other AI ...

Adobe Premiere Pro just got a huge upgrade ... While there are a few new features to note, the Generative Extend tool stands out. Powered by Firefly’s generative AI video model, this allows ...

Adobe has launched a new Generative Extend feature in Premiere Pro, which uses AI to instantly generate and expand the length of video and audio clips. The new transcription interface, which makes ...

Paul Saccone, Senior Director of Product Marketing for Professional Video at Adobe, confirmed users can try out Generative Extend for free for “a limited time,” after which they’ll need to use Firefly ...

Adobe has launched Generative Extend in Premiere Pro, which uses AI to generate and expand the length of video and audio clips, and AI-powered Media Intelligence for finding specific clips in ...

Adobe launched new capabilities for its Firefly generative AI art service alongside updates to Photoshop, Premiere Pro, ...

Hypebeast caught up with YouTuber Brandon Baum at the event to discuss his thoughts on AI in the creative industry.

Adobe has advanced Firefly with new models (Image 4, Video GA, Vector), third-party AI integrations, and a new mobile app ...