The premium snowboard features a sleek white design that mimics the clean, reflective surface of an ice rink, accented with Utah Hockey Club’s inaugural season colors and logo. Combining the ...

NHL insider Frank Seravalli confirmed that leaked logos for each of the three remaining options - Utah Hockey Club, Utah Mammoth and Utah Outlaws - are indeed legitimat ...

Notably, the logo for Utah Hockey Club features a yeti-like design ... have time enough time to form a permanent identity for its inaugural season, instead opting to use temporary "Utah Hockey ...

With the NHL season on pause for the 4 Nations Tournament, most teams are using this time off to evaluate for the looming ...

Utah Hockey Club will not be moving forward with "Yeti" or "Yetis" as its team nickname following rejection by the U.S. Patent and Trademark Office. The team will hold a new in-arena fan vote to pick ...

which has been featured on Utah’s inaugural season jerseys. The Utah Hockey Club logo, in what can be considered a savvy move made by the franchise, features a yeti face within a mountain ...

Fans are being asked to choose Utah Hockey Club, Mammoth or Outlaws for the NHL team's permanent nickname. Here's what the ...

The USPTO cited "likelihood of confusion" with other registered logos, including that of the drinkware and cooler brand YETI, in their Jan. 9 denial, according to Miller. The Utah Hockey Club says ...

The potential logos for Utah Hockey Club’s future team name were leaked on social media Monday in a new development part of the franchise's quest to find a final nickname and mascot. User "Zachawoolly ...

Fans will be able to vote on the team name, though the winner won't necessarily be chosen as the permanent name ...