ROCHESTER — For the first time in more than a decade, a new logo for Rochester Public Schools has started to pop up around ...

Corporate logos on the field alongside school branding is a trend — and an important one for schools hungry for money.

Laura Youngson didn’t expect to focus so much on soccer cleats when she organized a group of women to climb Mount Kilimanjaro and play a high-altitude match.

Sanford Stadium is getting an on-field corporate logo that will debut at Saturday's Georgia football game vs. Ole Miss. Here are the details.

Columbia University’s Sports Management graduate program has announced the lineup for the fall semester, which began in ...

The October 14 edition of the SBJ College newsletter features coverage of David and Nicole Tepper's donation to South ...

SMU is the nationally ranked research university in the dynamic city of Dallas, and a member of the prestigious Atlantic ...

The Hawks are seizing the moment, and maximizing this opportunity relies on the synergy between what happens on the field and off of it.

The October 8 edition of the SBJ Marketing newsletter covers the revenue-generating reasons behind the Heisman Trophy Trust's ...

By DOUG FEINBERG The NCAA moved a step closer Wednesday to allowing athletes and athletic department staff members to bet on ...

The NCAA Division I Administrative Committee approved a recommendation Wednesday to allow college athletes to legally wager ...

(AP Photo/Benjamin Fanjoy) Leela Srinivasan, CEO of the sports marketing and sponsorship platform Parity ... Natalie White, ...