Actress Chloe Fineman is partnering with Olaplex for the launch of its first-ever hair spray. The new product, called Shape Set, aims to provide a flexible hold without making hair stiff or crunchy.

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Olaplex Holdings has agreed to be acquired by Germany-based global conglomerate Henkel for $2.06 per share, or about $1.4 billion, according to a press release. The deal is expected to close as early ...

Olaplex said it is being acquired by Germany's Henkel in a $1.4 billion deal after the company had a disappointing public run. Henkel said the deal will allow the company to further invest in its ...

Henkel said it agreed to buy Olaplex Holdings for around $1.4 billion, snapping up the U.S. maker of premium shampoo in a deal that adds volume to the German company’s hair-care portfolio. The German ...

PARIS – Blockbuster deals keep ramping up in the beauty space, with the latest being Henkel AG agreeing to buy premium hair care brand Olaplex in a $1.4 billion transaction. The German multinational ...

The beauty industry loves a comeback story. That’s what Amanda Baldwin is banking on anyway, at Olaplex, the once-hot haircare brand that endured a bout of scandal and is now, in her view, coming back ...

Olaplex, a prestige hair care brand, has seen its sales and stock price plummet after a lawsuit in 2023 alleged the company's products cause hair loss and hair damage. Although the case was dismissed, ...

Olaplex has teamed with “Saturday Night Live” star Chloe Fineman for a new campaign, “Science Never Looked So Good,” that launches today and is timed to the launch of its No.3Plus hair product, per ...

Olaplex is back to reinventing the wheel. The brand, which debuted to consumers with the launch of its No.3 bond-building treatment, is reintroducing the inaugural stock keeping unit. Now called the ...