As 2024 ends, ETimes explores this debate as experts weigh in. Find out! With deep pockets, OTT players are experimenting to find their footing. Several untapped opportunities remain, particularly ...

The move comes as the domestic media market, in particular, over-the-top (OTT) platforms have consolidated with Reliance and ...

Web series “Gamerlog” - a one of it’s kind young adult show with the backdrop of gaming exploring the world of e-sports was ...

The strategy works for streamers, too. “OTT players, on the other hand, don’t want to be stuck in a situation where they pay a bomb initially and then have to wait," Johar said, explaining the ...