The move aims to build digital, creative and gaming skills pipeline; 5 university townships planned near industry corridors ...

Brands are investing in creator commerce teams, partnerships, and services that translate attention into measurable purchases—creating jobs not only for ...

What does it look like when an independent film skips festivals, studios, and traditional distributors, and still finds a ...

Forbes contributors publish independent expert analyses and insights. Jamie Gutfreund covers the creator economy for CMOs This voice experience is generated by AI. Learn more. This voice experience is ...

As part of an ongoing push into the creator community, Fox Advertising has launched Creators@Fox, an effort to expand brand campaigns across linear and digital platforms. The media company announced ...

The founder of a U.S.-based spyware company, whose surveillance products allowed customers to spy on the phones and computers of unsuspecting victims, pleaded guilty to federal charges linked to his ...

Washington's digital ad tax imposes a 10.35% surcharge on local advertisers. Large platforms pass the fee to clients; small businesses cannot export local ads. Lawmakers should rewrite the levy to ...

Two years ago, it was so quiet on the M&A front that you could almost hear the tumbleweeds rolling through the conference rooms. But, over the past two years, the ad tech deal machine began whirring ...

The relationship status between traditional media players and members of the creator economy can best be described as complicated. Publishers have often viewed influencers with skepticism, dismissing ...

It’s a Thursday afternoon in New Orleans, and Jonathan Fry is suited up like he’s running for mayor. He’s not — he’s out to sell mortgages. In his local market, where handshakes still matter and happy ...

YouTube is rolling out new ad features for Shorts to help brands stretch their holiday budgets and tap into the momentum of short-form video. What’s new: Why we care. These updates make Shorts ads ...

Some people make short films. Others make digital paintings, render new images, edit photographs, or create the perfect TikTok. Whatever the medium, the creator in your life probably spends a lot of ...