The whole idea of advertising—using pictures and words to get people to buy stuff, or to do something—is old indeed, with the first known example dating back almost 5,000 years to the heady days of ...

Value is one of the main battlegrounds for QSR brands. A good deal can tempt a competitor’s customer to switch for a night. It can push a brand into a hungry customer’s consideration set. And it can ...

For a new campaign, a celebrity star can feel like a need-to-have, especially if you’re a QSR brand that doesn’t have decades of equity invested in its own signature characters and assets. But we’re a ...

Perhaps one of the best pieces of the Summer of Nostalgia we’ve been having at POWDER is digging up old ads from previous issues of the magazine. In a time when so much of ski marketing is nice photos ...

Budweiser - Frogs Not since 1989's"Bud Bowl"did an Anheuser-Busch Super Bowl spot start so much. "Frogs" would spawn parodies, spin-offmerchandiseand multiple swamp-set Super Bowl appearances via ...

Danica Patrick has weighed in on the controversy surrounding Sydney Sweeney’s American Eagle ad campaign. The former race car driver, 43, took to her Instagram Story on Wednesday, July 30, posing the ...

Budweiser - Frogs Final Act "Green buddies, I've got some bad news," a lizard named Louie tells a couple of frogs named Bud and Er. "We got canned. They want us off the rocks by the end of the ...

Microsoft created an ad for the Surface laptop using AI. Microsoft tapped into AI to generate footage, a script, storyboards, and a pitch deck. The team got the ad ready in a month, in less time and ...

In the 1980s and 1990s, PC Connection built its brand on a campaign starring folksy small-town critters. They’ll still charm your socks off. Do you mean to tell me you never play Microsoft Flight ...

The ad, released just after Super Bowl 2025, shows the highs and lows of "bein' green," or having the Eagles colors Anna Lazarus Caplan is a writer-reporter for PEOPLE. She has been working at PEOPLE ...

Let's hear it for the Clydesdales. The distinctive horses with the silky, feathery hair over their hooves won Budweiser the honors of "Top Super Bowl Ad" for 2025, according to Ad Meter, which uses ...