French company Bic recently launched a marketing effort, 'One Bic, One Book, Two Classics', in which it combined the Bic Cristal pen and a robot to produce a Romeo and Juliet manuscript that mimics ...

Are you a print subscriber? Activate your account. By Ad Age and Creativity Staff - 9 hours 42 min ago By E.J. Schultz - 12 hours 11 min ago By Jon Springer - 12 hours 42 min ago By Parker Herren ...

(Photo credit: Bic, used with permission) The campaign was timed to celebrate the 75-year anniversary of the company releasing the Cristal pen. The manuscript is a “tribute right to one of the ...

The campaign was timed to celebrate the 75-year anniversary of the company releasing the Cristal pen. The manuscript is a ... The creatives behind the campaign came up with the idea of using a Bic pen ...

FA Cup holders Manchester United were knocked out of the competition on penalties by Fulham after Bernd Leno saved from Victor Lindelof and Joshua Zirkzee. Following an uninspiring opening period ...

One 3-count pack of BIC 4-Color Ballpoint Pens Enhance your note and data organization skills with one versatile 4 color ballpoint pen Cost-effective and long-lasting refillable pens Multicolor ...

“And I want to continue that.” Given Pittsburgh's spot in the standings and the need to get a feel once and for all whether he can reclaim the team's No. 1 goaltending spot, Jarry probably won ...

Information provided on Forbes Advisor is for educational purposes only. Your financial situation is unique and the products and services we review may not be right for your circumstances.

With neither side able to be separated after the scoreline at 1-1 after 90 minutes and extra-time, there were nine perfect penalties in the shootout before Jack Taylor stepped up. The Ipswich ...