Oxford University Press shortlisted 'aura farming', 'biohack', and 'rage bait' for Oxford Word of the Year 2025. Scroll down ...

Explore how "brain rot" and "rage bait" create a cognitive decline that allows autocratic leaders to manipulate public ...

Many of us have felt it, and now it’s official: “brain rot” is the Oxford dictionaries’ word of the year. Oxford University Press said Monday that the evocative phrase “gained new prominence in 2024,” ...

SHREVEPORT, La. - Last year's word of the year was brain rot, a term many people used to describe being chronically online.

Clickbait relied on curiosity. Rage bait relies on us, knowing that if content makes you angry, you spend longer with it, share it more often, and return to the platform quickly.

The term brain rot was voted Oxford University Press’ word of the year in 2024, an unusual honor for a phrase that started as online slang. OUP defines it as the supposed deterioration of a person’s ...

Multiple US studies have now confirmed the negative side effects of consuming low-quality online content such as TikTok ...

The rising impact of social media and artificial intelligence (AI) left a lasting impact on language in 2025 as terms related ...

"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links." If you are parenting in 2025 and your kid owns a device, you might recognize this real-life convo as just ...

Teens talk about their “brain rot” online. While there isn’t data to back it up, per se, experts do have concerns about the effect on kids and adults.

In other words, brainrot is mostly used to describe something that will harm or damage your brain. It's meaningless drivel, ...

Yawn. I’m not tired — just eye-rollingly unimpressed. Why, you ask? Well, it’s about the words of the year. Just like all of ...