The base 2025 Ascent starts at $39,995, making it the last model from the brand to start at under $40k, if only just. The ...

Even in the face of disappearing tax rebates and other roadblocks, the EV SUV landscape is getting just a bit more crowded.

The 2026 Ascent returns with minor updates, a higher starting price, and a trimmed-down lineup as Subaru aims to revive ...

After ditching its entry-level trim-level for the 2025 model year, the Ascent’s base price leaps $830 for 2026.

Subaru is open to the idea of a smaller EV, executives say, but they want to see how the new Uncharted does first.

Subaru has gone from one to three electric vehicles in a hurry — unveiling its third, a subcompact SUV with an off-roader’s ...

The Ascent family-sized crossover hasn't changed much for model year 2026, although Subaru did raise both MSRP and freight ...

The 2026 Subaru Uncharted is a compact electric SUV developed with Toyota, sharing the C-HR's platform. It features fastback ...

Out of all the manufacturers selling their wares in North America, few have a reputation so tied to all-wheel drive as Subaru ...

The 2026 Subaru Crosstrek upgrades to a 2.5L engine for all trims, adds a hybrid option, and sees a price increase of up to ...

Dogs have been featured in lots of Subaru commercials over the years, and there's a very good reason for it. The ads are more ...