This week’s Ad Spot features Chevrolet’s heartfelt holiday story, Airbnb’s festive humour, and Brunello Cucinelli’s seasonal ...
As part of this campaign, Shriram Finance Ltd. celebrates the spirit of partnership, depicting it as a means to soar ahead, ...
NODWIN Gaming has acquired Trinity Gaming, a gaming agency and platform MCN/ CSP in a deal valued at INR 24 Crore. Trinity ...
Tata Consumer Products’ Puneet Das shares how Tata Tea Premium has leveraged emotions to drive engagement in its hyperlocal ...
Black Friday has evolved from its chaotic origins into a global shopping phenomenon. We highlight the global brand campaigns ...
By roping Mandanna as its brand ambassador, DRA aims to further increase its market share and strengthen its connect with ...
In the latest campaign by Barebones Collective, we witness Ganji Chudail like never before, she's no longer the meme that ...
The brand film takes viewers through a fictional yet relatable scenario, a high-stakes job interview gone comically wrong due ...
This move seeks to force it to divest these tools, pay a penalty equal to three times the benefit it gained, and cease ...
Sriram Padmanabhan of Danone discusses the evolving role of CMOs in driving brand strategy and sustainability.
The case accuses Google of leveraging its dominance in the search engine market to inflate advertising costs, which allegedly ...
With users gaining agency of their feed, the much-talked-about Instagram algorithm is set for a considerable transformation.