Hailey Bieber's sale of Rhode to e.l.f. Cosmetics for $1 billion this week adds to a growing list of creator-founded brands ...

Amazon’s U.S. marketplace continues to be the most conducive environment for new sellers to achieve their first sales, with over 73% of sellers who registered in the past 12 months going on to make ...

Firms acquiring successful brands on Amazon have attracted over $16 billion in capital raised. They are known as Amazon seller aggregators. The market had a breakout year in 2020 because of three ...

Amazon has made approximate sales for each product public on its website and app. The new metric is social proof that helps popular products stand out. Amazon is testing a new product label that ...

In 2024, China-based sellers increased their market share to more than 50% on Amazon. American sellers have dropped below 50% nearly two years ago. However, Chinese sellers have grown above 50% only ...

Advertising has replaced product recommendations and personalization on Amazon and other retailers’ websites. They are no longer trying to guide product discovery, letting ads instead lead the journey ...

Amazon has added an AI-powered shopping assistant customers could use to ask questions about the products. It is Amazon’s first move in the AI arms race. The section “Looking for specific info?” on a ...

Walmart is Amazon’s only competitor. Everyone else is too small, too niche, or not a good substitute. A bigger Walmart means a better alternative to Amazon, which means a better e-commerce market.

Hundreds of software companies help businesses sell on Amazon with inventory management, product research, pricing, fulfillment, advertising, accounting, taxes, and more. The landscape map covers the ...

One product has sold 1.2 million units on TikTok. More than any other since TikTok Shop launched in the US in September. GuruNanda Cocomint Pulling Oil is selling more than 100,000 units a week on ...

Amazon acknowledged the Chinese seller market share on its marketplace for the first time, calling it “significant.” In the annual Form 10-K filing with the SEC, Amazon added new language to the ...