Happy Friday, MARKETING-INTERACTIVE readers and welcome back to Gen Z Perspectives, your go-to feature where we unpack the ...

Tiong Bahru Bakery (TBB) is stepping into a new chapter with a refresh of its flagship Eng Hoon Street outlet and plans to ...

Great Eastern Group has appointed marketer Kwek-Perroy Li Choo as managing director, Group Integrated Propositions and ...

Manchester United has signed a three-year deal with The Coca-Cola Company, naming the beverage giant as the club’s official ...

Global beauty company Coty has named Scarlett Chan as its APAC regional marketing director, effective from July 2025, ...

To mark its 12th anniversary, FWD Group has launched 12 charitable grants aimed at supporting local communities across Asia.

AirAsia is marking the 58th ASEAN Day by spotlighting the region’s culture, diversity and unity through a new travel video series, "Unlock ASEAN in real life", starring Malaysia’s pop sensation Dolla.

Taylor Swift is in her Life of a Showgirl era and the world is here for it. After three years of breadcrumb trails, cryptic clues, and lyrical Easter eggs, the singer finally dropped news of her 12th ...