Created to specifically encourage tourists from Australia, the campaign has been linked to everything from Kiwi immigration ...

The three brands led advertising awareness gains in Malaysia during the month of January, with Watsons’ Chinese New Year ...

Tan takes on an expanded role as CEO of Edelman Singapore, while retaining her leadership of Hong Kong and Taiwan, following ...

“You can’t win, so win," is the provocation offered by Nike’s new ad. Against the rollback (sorry, “sunsetting”) of DEI goals ...

EXCLUSIVE: Fresh off two major acquisitions in 2024, Jamie Posnanski unpacks why the traditional agency-supplier model needs ...

W+K Sydney's all-male team exposes the hollow promises of diversity in adland, writes Jet Swain, who calls for an end to "lip ...

Inspired by Apple, Starbucks Asia's marketing head, Samuel Fung, is blending tradition and innovation with a back-to-basics ...

Our round up of films from Super Bowl LIX includes tech firms like Meta, Open AI, and Google, and snack brands Doritos and ...

More people in Asia are choosing singlehood; it’s time brands moved beyond dated romantic tropes to catch up with times for V ...

Put the two together and end up with the ultimate American experience: watching the Super Bowl (or watching 10 minutes of ...

Total headcount fell 1,000, as job reductions more than offset acquisition of 2000-strong Flywheel, and agency group plans ...

Tim Hortons began working with PHD as its media agency in early January. “Their first gift to us was, ‘Hey, we've got a ...