In this week's edition of MarTech+ Cross-selling and upselling have transitioned from traditional sales tactics to ...

Elon Musk's xAI chatbot, Grok, faced a brief suspension from X after alleging that Israel and the United States were ...

Tariffs: For large firms with big bank balances, workers ensconced in a job and households near the top of the income ladder, ...

Devyani International, a Pizza Hut and KFC operator in India, experienced a significant 88% drop in first-quarter profit due ...

American Eagle saw a drop in store visits after launching its Sydney Sweeney campaign. Data indicates a 9 per cent ...

Explore the significance of APIs in Marketing Technology. Learn how Application Programming Interfaces facilitate data ...

Accenture's research indicates that Indian consumers are increasingly bonding with AI, with over half considering it a 'good friend.' They are using generative AI for personal development, ...

Cdp: Cross-selling and up-selling strategies have undergone a transformation, shifting from the sole domain of salespeople to that of marketers. A pivotal driver of this change has been the rise of ...