New PGA Tour CEO Brian Rolapp is meeting with PGA Tour players this week, and according to a report he is directly asking Tour pros how to improve the product.

The Rocket Classic has a total purse of $9.6 million and a first-place prize of $1.728 million but before anyone gets paid, they have to make the cut.

Brian Rolapp, a seasoned NFL executive with over 2 decades of experience, had been appointed as Tour's first-ever CEO alongside Jay Monahan. The timing was curious, but with ongoing rifts between the PGA Tour and LIV Golf, players and insiders welcomed the move.