The bold new future of Jaguar involves chasing trends and grotesque designs.

In November, 102-year-old British carmaker Jaguar unveiled its rebrand and logo ahead of the company's reinvention as an EV ...

Jaguar, the car company equivalent of a three piece suit, seems determined to ruffle some feathers. A few days ago, Jaguar ...

ToplineConcept images of what appears to be British luxury vehicle company Jaguar’s upcoming electric vehicle leaked online ...

Jaguar's rebranding marks a radical identity shift for the carmaker. One ad expert called it "bonkers." Others said it was a ...

Jaguar’s controversial new concept electric car has been leaked online – showing the vehicle in Barbie pink. Images appearing ...

Ahead of the official reveal at Miami Art Week, snaps of the brand's Design Vision Concept have surfaced in all their ...

Jaguar has evolved from its days as a motorcycle sidecar company. Now a favorite of the royal family, it's latest rebrand has ...

The managing director of Jaguar is defending the luxury car company after it faced online criticism for a controversial ...

There has been much discussion about Jaguar's rebranded image, with many acting like it has destroyed something sacred. But ...

Jaguar managing director Rawdon Glover defended the car company's rebrand in a recent interview, denying the ad was meant to ...

"We wanted to move away from traditional automotive stereotypes," Rawdon Glover, Jaguar's managing director, said in response ...