Jaguar's rebrand, culminating in a concept car this week, got rave reviews from some ad industry vets. But its true success ...
On Monday, the luxury vehicles company unveiled its Jaguar Type 00 concept model at Miami Art Week calling the electric ...
For those radio broadcasters and others who still need the idea explained, a concept car is a showcase of new ideas, ...
Jaguar's recent rebrand has ignited a firestorm within the automotive industry. It's risky, it's bold and it may just work ...
Automakers routinely use concept vehicles to gauge customer interest in designs or show the future directions of vehicles or ...
The Type 00 concept has butterfly doors like a Lamborghini that open to a minimalist interior. Brass lines flow throughout ...
British carmaker Jaguar needs to turn around years of slumping sales. It’s bold plan is already controversial.
If the Type 00 production version stirs this much attention, we’ll know Jaguar has finally recaptured what made them great in ...
A Jaguar XKSS replica vehicle designed as a tribute to Steve McQueen's roadster has been stolen from its garage. The car was ...
The bold look of Jaguar's latest design has drawn plenty of online criticism, but a shocking change was necessary for the moribund brand.
After their rebrand, which went viral for all the wrong reasons, Jaguar introduced the new 1000-horsepower Type 00 EV.
Jaguar’s rebranding has been ridiculed, but likely nobody will be laughing when the first of its new EVs comes out.