Sonic Automotive’s latest marketing partnership has put EchoPark on the fast track. Literally. Sonic’s used-car operation has ...

Atlanta Motor Speedway has been renamed EchoPark Speedway under a seven-year, multi-million-dollar partnership with EchoPark ...

Atlanta will now be known as EchoPark Speedway as part of a seven-year branding deal worth several million dollars. The name ...

Atlanta Motor Speedway will be known as EchoPark Speedway for the next seven years in a multi-million-dollar agreement.

Atlanta Motor Speedway is getting a new name as part of a multimillion-dollar deal announced by Gov. Brian Kemp and NASCAR ...

Atlanta Motor Speedway will now be known as EchoPark Speedway as the iconic race track in Hampton, GA, announced a naming rights agreement with EchoPark, an onl ...

ATLANTA — The Atlanta Motor Speedway has a new name! Gov. Brian Kemp joined Speedway Motorsports and EchoPark Automotive for ...

Speedway Motorsports and EchoPark Automotive on Tuesday announced that the 66-year-old Hampton facility has officially been ...

The venue is decked out in the company’s signature green, and the sign above the grandstands now reads “EchoPark Speedway.” ...

Atlanta's engines are revving under a new name, injecting a palpable energy into the heart of Southern racing culture. The ...