Brands leverage tariff headlines in marketing to connect with consumers amid economic uncertainty and heightened urgency.

Global retailers including sandal maker Birkenstock BIRK.N and jeweler Pandora PNDORA.CO are looking at spreading the cost of U.S. tariffs by raising prices across markets to avoid big hikes in the United States that could hurt sales.

Treasury Secretary Bessent told NBC News' "Meet the Press" the administration was focused on its 18 most important trading relationships.

Tariffs are a quiet tax that hurts small businesses already facing rising costs, broken supply chains, and labor pressure.

Strong Q1 sales and a stable pricing plan give Home Depot an edge over Walmart and lift sentiment across US indices like the Dow Jones and S&P500.

But while retailers have been struggling on a broad level, Walmart has managed to thrive. 💵💰Don't miss the move: Subscribe to TheStreet's free daily newsletter💰💵 During its most recent earnings report,

New tariffs are hitting the retail sector, but Walmart says it won’t pass the cost to Louisiana shoppers just yet.

Results from Walmart , a bellwether for the U.S. retail industry, will offer proof on Thursday why the Arkansas behemoth is best placed to navigate the uncertainty from the Trump administration's tariffs.