Hermès’ Kelly Bag was created in 1935 by Robert Dumas, the grandfather of Hermès artistic director Pierre-Alexis Dumas and ...

Budget fashionistas are flocking to Amazon to snag a designer handbag dupe that looks remarkably similar to an Hermès Kelly. ...

"Wirkins" went viral in 2024 for their cheap price tag and resemblance to expensive Birkin bags from Hermès. CEO Axel Dumas ...

Hermès CEO Axel Dumas said he was 'irritated' by the 'Walmart Birkin', adding that the French luxury brand takes ...

In 2024, Hermès raised its prices globally by up to 7%. It was expected by many that the sales would now decrease but Hermès ...

Birkin bags have seen a resurgence in popularity in recent months, with one $80 Walmart Birkin dupe going viral online.

Ultimately, when all the Wirkins have been discarded and another bag—faux or authentic—goes viral, the Birkin will endure.