Google is pushing developers to move offline conversion imports from the Google Ads API to the Data Manager API by June. Google is phasing out offline conversion imports through the Google Ads API for ...

OpenAI is expected to add conversion-optimization for campaigns this week as it rapidly updates ad options for advertisers ...

OpenAI is expected to add conversion-optimization for campaigns this week as it rapidly updates ad options for advertisers as ...

Olyzon raises $10 million for TV AI; Transparency now matters more than neutrality; OpenAI expands ChatGPT ads to SMBs.

Google Ads API v24.1 adds deeper reporting, expanded AI campaign testing, and new security updates for advertisers. Google released version 24.1 of the Google Ads API, introducing deeper reporting ...

The holiday period has again opened a fresh window for businesses, vendors, service providers and online brands seeking to attract buyers whose spending habits often increase during festive breaks, ...

Whatever happens with this potential equity sale, the gap between a fast-growing company and a stock that can't seem to get traction raises a question for investors: Is this discrepancy between the ...

As AI-generated content continues to overrun the internet, the places that become the last bastion of human life will be the most valuable—not only for humans, but for advertisers. As advertisers face ...

Fashion and beauty brands spent years chasing short-form virality. Now, as creators burn out and audience loyalty weakens, YouTube’s long-form ecosystem is re-emerging as one of the industry’s most ...

UK regulators are forcing Google to separate AI scraping from search rankings, giving publishers more control over content ...

As a jury member at Cannes Lions 2026, Gurbaksh Singh emphasizes the need for digital craft to prioritize emotional ...

OpenAI sent out an email to some early advertisers offering them early access to conversion-optimized campaigns.