In a presentation to investors, the company said it expects to open up to 175 new U.S. coffee shops this year and about 400 in 2028.

Starbucks defied union strikes, reporting strong Q1 sales and record loyalty program growth, attributed to CEO Brian Niccol's ...

Starbucks Corporation (NASDAQ:SBUX) is one of the stocks that Jim Cramer shared takes on, along with navigating market ...

Starbucks will launch a redesigned rewards program on March 10, 2026, introducing a tiered system that offers different perks ...

Once a rewards customer earns 500 Stars over a 1-year period, they will become gold tier members. In addition to base incentives like free birthday items and select offers, gold tier members’ Stars ...

Starbucks investors have been waiting for clear signs of a turnaround under CEO Brian Niccol. The former Chipotle ( CMG) CEO ...

The Starbucks Reward Program is getting a huge makeover this spring. Here's what Florida customers can expect with new tiered ...

Starbucks’ 2026 investor day drew positive reactions from analysts, with Bernstein and Morgan Stanley saying the company outlined a clear strategy, achievable financial targets and early signs of ...

Starbucks is expanding its range into new flavors including ube, coconut, pistachio, lavender and sugar‑free caramel, many of ...

Starbucks is changing its loyalty program. The coffee shop giant is planning to reconfigure its Starbucks Rewards program to ...

Starbucks will relaunch its Starbucks Rewards loyalty program on March 10, creating a three-tiered structure for the ...

Starbucks Corp. is rolling out a major overhaul to its North American loyalty program, and for many customers, the changes may feel more bitter than bold.