When it comes to growing your business, customers are key. While you should definitely create valuable products that your customers will love, you need to take things a step further when it’s time to ...

At the end of 2023, J.D. Power released the results of its Electric Utility Business Customer Satisfaction Survey, giving utilities a glimpse into how their customers really feel. With approval scores ...

Behind the Review host and Yelp’s Small Business Expert, Emily Washcovick, shares a look at this week’s episode of the podcast. Expensive purchases—like an engagement ring—can sometimes seem like a ...

(By James Bahm) One good thing about Radio Sales is that the AE is, most likely, the customer’s single point of contact for the duration of your relationship. You receive information from billing, ...

Customers today yearn for an authentic human connection with the brands they patronize, yet many companies still rely on mass marketing tactics and transaction-based engagement models that treat ...

Automation, like any other technology, can either augment human capabilities and foster stronger business relationships or degrade them. Take email, for example. After decades of use, most recognize ...

Hospitality turns service into relationship, and transactions into something people remember. Most businesses concentrate on what they deliver and how efficiently they deliver it. Hospitality operates ...

The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Tim Page “Mom, my friends ...

Opinions expressed by Entrepreneur contributors are their own. Is it possible to be so focused on your business that you lose sight of the very people you are trying to win over – your customers? I ...

In any discussion of business relationships, it is important to recognize that they are, first, relationships, like those we have with friends, partners, spouses, and family. While the details within ...

Nearly 70% of consumers will pay more for brands that they love. That is the epitome of successful relationship marketing. It involves getting to know customers by truly understanding who they ...