Anybody who follows women's college basketball somewhat closely is surely aware that despite them not winning a NCAA National ...

Paige Bueckers is one of the highest valued women's NIL athletes. We caught up with her during March Madness to talk money, ...

Duke Blue Devils swingman Cooper Flagg has emerged as a standout figure in men's college basketball. The freshman sensation, with a NIL value is $4.

UConn’s women’s basketball dominated the Villanova Wildcats on Sunday, Marcy 9 in the Big East Tournament, 82-54. But many eyes were on star player Paige Bueckers’ glam new blonde hair.

The NIL trailblazer has continued to make history during her UConn career, partnering with global brands, giving back to her ...

Bueckers has signed more than 25 deals with companies such as Gatorade, Chegg, Bose, Verizon, Madison Reed and StockX.

USC sophomore JuJu Watkins is already one of the top players in women's college hoops, leading USC to a 28-3 record and a Big Ten regular season title. As a freshman, Watkins averaged 27.1 points, 7.3 ...

Starting with habits, Bueckers said she runs through practice notes, Chegg and cheat sheets before examinations. For pre-game rituals, she mentioned her essential braids and remem ...

UConn women’s basketball superstar Paige Bueckers continues to collect accolades on and off the court in her final collegiate season, earning recognition as a member of the inaugural NACDA Good Works ...

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UConn women's basketball star Paige Bueckers has launched her own hair dye color called 'UConnic Blonde' through NIL deal with Madison Reed.