Premium inventory, including homepage banners, search sponsorships and category takeovers on Blinkit, Zepto and Swiggy Instamart, has become prime real estate, say experts ...
As per the PMAR 2026, India’s ADEX is projected at Rs 1,74,605 crore in 2026, up 12-13%, with Digital at 64% (Rs 1,11,976 crore) and Traditional media at 36%.
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