The beauty brand recently announced a collaboration with a social virtual world. The move comes after other companies shifted away from such platforms.

Mandy Fields, E.l.f. Beauty CFO, says E.l.f. is staying true to its mission of making beauty accessible and is using social ...

Cosmetics, a brand from e.l.f. Beauty (NYSE: ELF), is bringing its bold beauty approach to ZEPETO, an immersive, avatar-based social metaverse platform. Now available on ZEPETO, e.l.f. launched ...

Beauty's revenue surged 59% over eight quarters while Monster maintained a steadier 32% climb -- but which growth trajectory ...

After first pickle-inspired Glow Reviver Melting Lip Balm sold out in 8 minutes, e.l.f. is back and brinier than ever with three new limited-edition pickle-flavored lip balms. e.l.f. Cosmetics, a ...

Sep 24, 2026--e.l.f. Cosmetics, a brand from e.l.f. Beauty (NYSE: ELF), announces today the launch of “Mirror Mix ,” its second original musi ...

Created by the beauty marketer’s in-house entertainment arm, “The e.l.f.ing Magical Sisters” evokes memories of “Charmed” and ...

e.l.f. is Empowering.Legendary.Females. at the world’s largest annual women’s sports competition with unexpected interactive experiences MALAGA, Spain--(BUSINESS WIRE)--e.l.f. (NYSE: ELF) is causing ...

For a startup, 20 years can feel like a long time. But for e.l.f. Cosmetics, the upstart beauty brand that made good, it doesn’t feel that way. “We might be pretty big right now,” e.l.f. Chief Brand ...

A new ad from e.l.f. Cosmetics goes to court to make the case against overpriced beauty products. But its premise leaves at least one key item off the docket: the budget cosmetics brand’s own recent ...

In a celebration of self-expression, e.l.f. fuses artistry and storytelling in an empowering original music album. OAKLAND, Calif.--(BUSINESS WIRE)--e.l.f. Cosmetics, an e.l.f. Beauty (NYSE: ELF) ...

Cosmetics has teamed up with seven rising artists for 'Mirror Mix,' the beauty brand's second original music compilation.