Learn how AI-driven personalization transforms customer loyalty. Explore predictive modeling and data strategies for ...

Feb 18 (Reuters) - Bank of America plans to launch a new loyalty program that will extend rewards to a wider range of ...

As retailers around the world try to put their best foot forward in the new year, they’ll likely see some key changes coming to the loyalty space.

New research bundle delivers actionable intelligence on loyalty program preferences, category dynamics, and paid ...

Gen Z isn’t simply another demographic for brands to target. It’s a generation reshaping how products are discovered, evaluated and bought and in doing so, rewriting the economics of consumer ...

For customers, returns are often when customer experience and loyalty is really tested. A confusing process, long wait times, or inconsistent answers can undo months of brand trust in minutes.

IHG’s strategy recognizes that flexibility doesn’t mean dilution. Partnerships with airlines, OpenTable, Rakuten in Japan, ...

New research finds companies that treat customer privacy as a strategic priority — not just a compliance requirement — can gain a measurable competitive ed ...

The brand doubles down on fuel rewards and personalized savings as Inner Circle reaches more than 5,000 stores across 29 states.

Charlotte-based Bank of America plans to replace its longtime rewards program with a new loyalty platform designed to reach ...

Company says the partnership with Eagle Eye is aimed at enhancing customer engagement and supporting sales growth ...

The new mark symbolizes Forza’s precision, innovation, and unwavering commitment to customer success. The Eagle doesn’t ...