The kickoff to Super Bowl LX is nearly a year away, but NBCUniversal is already at work trying to tackle ad dollars for the ...

That includes broadcasting decisions. NBC will have the exclusive rights to Super Bowl LX in San Francisco on February 8, ...

While Fox was able to sell some commercials for an eye-popping ... and will feature the Super Bowl, the Winter Olympics and the NBA All-Star Game in the first quarter of 2026.

With NBCUniversal’s asking price for a 30-second ad in Super Bowl LX being $7M, some buyers are surprised at the cost.

Here is Danone North America’s commercial masterstroke laid bare: the food, beverage and nutrition company manages to promote ...

Are you a print subscriber? Activate your account. By Erika Wheless - 1 hour 58 min ago By Berkeley Bethune - 2 hours 33 min ago By Tim Nudd - 2 hours 35 min ago By Jack Neff - 2 hours 43 min ago ...

February of 2026 cannot get here fast enough for the NBC ad sales team. The network will have an outstanding trio of tentpole ...

Lay’s, Pfizer and Rocket are examples of brands that all pivoted from a more lighthearted touch in previous years, and it paid off. Take the Super Bowl ad rankings from the AI-based creative testing ...

The 83-year-old entrepreneur and podcast host appeared in Uber Eats' Super Bowl ad alongside the Oscar-winning actor last month. In the commercial, McConaughey played a variety of characters and ...

The only consensus is that Lamar did the Super Bowl halftime performance his own way. It's all over all right. On May 14, just one day before news broke that Ben Affleck and Jennifer Lopez are ...