Westfield’s in-house media agency, has partnered with Universal Pictures to deliver a UK-exclusive immersive activation at ...

Will a franchise in its fifth decade be able to activate the box office? That’s the mission for Disney’s sci-fi sequel “ Tron ...

New York Comic Con 2025 was everything fans hoped for and more. Every year, the Javits Center becomes a pop culture carnival ...

TheWrap spoke to the tech CEO about Proto's viral Stan Lee installation at L.A. Comic Con and how a 7 foot tall box could ...

Lionsgate (LION), in collaboration with Virtual Brand Group and Super League (SLE), has announced the launch of The Strangers: Chapter 2 immersive ...

A video recently shared on Instagram shows moviegoers in a Chinese theater watching flames spread across the walls and ...

Keep your home cinema in business with our pick of the best gifts for movie lovers. From lessons from a legendary director, to dazzling projectors, popcorn makers, and more, this motion picture kit is ...

The anniversary, Atlanta leaders say, is a testament to the role Atlantic Station played in rewriting the playbook for redeveloping polluted industrial sites.

Digital ad software company Viant Technology Inc. and Fox Corp.’s free ad-supported streaming service Tubi have stepped up ...

Nigeria’s digital savings platform Jollof+ has announced a new partnership with streaming service Showmax to reward new users in a move that combines entertainment with the adoption of smart financial ...

Access to the wide range of benefits offered by the Gulf Points program, in addition to cashback.