In the media battle for "Yellowstone" between Paramount and NBCU, Paramount has exclusive rights to stream the blockbuster ...

The first day of its Audience x Science Conference delivered fascinating learnings on media and ad measurement, but ...

To drive partnership campaigns, Meta is inviting brands to access personalized, AI-enabled creator content recommendations ...

"It is an open question whether training generative AI models with copyrighted material is infringement or fair use," U.S.

TV station competition is slowly eating into legacy local TV stations' businesses. Digital-first social media networks and ...

YouTube has redefined what a "view" means for its short-form video feature, aligning more closely with policies set by TikTok ...

Gaining real-time search results from the web will boost Claude's accuracy rates on tasks and when answering questions. The ...

TikTok is focused on expanding its Smart+ automated ad solution, with a host of new updates for in-app ecommerce providers.

The organization said that the annual accolade recognizes a country's consistent success at the Festival as well as "a ...

Tom’s of Maine says its natural whitening toothpaste works. To counter criticism, it's launched an ad campaign by VML that ...

The test was done in response to a "number of inaccurate reports that vastly overestimate the value of news content to Google ...

Workforce management tech company used AI to simulate a pickle costume and hair on fire in its first major commercials.