As hybrid racing grows, organizers are finding new places to make people sweat. Right now, the phenomenon is mostly limited to France and surrounding countries, although it could make its way to the U ...

With 84 studios in development, RockSalt Pilates is widening its instructor pool beyond certified Pilates professionals and drawing franchisees from the food sector Most stories… ...

Let’s take the stairs, national edition: the workout that fills 250 spots in minutes is bringing its DJ and coach-led workout to four new cities Tampa’s hardest-to-land, no-cost ticket is going on the ...

Designed to be the only fitness app people need, Joel and Megan Freeman’s OptimalFit features an AI agent and photo-powered nutrition and workout guidance People are increasingly turning to artificial ...

A birds-eye perspective of the forces reshaping fitness and wellness. Fitness operators know the definition of wellness is expanding well beyond the workout. The harder question is where their members ...

The embattled boutique fitness franchisor has adopted what appears to be a defensive strategy that could prevent a potential takeover Xponential Fitness has announced the adoption of a ...

As roll-ups swallow the fitness industry, a crop of successful independent, founder-owned concepts are scaling on their own money — and instincts Private equity has… ...

The massage and recovery tech company continues to build momentum under new leadership, adding Tom Brady-inspired massage sessions to a partnership roster that also includes Equinox and top hotels Tom ...

Lauren Parker has been in B2B print and digital publishing her entire career. She has written thousands of business articles on consumer trends, retail, supply chain, lifestyle and apparel, ...

The gym of the future is taking shape today. Strength training is commanding more floor space, boutique experiences are moving inside big-box clubs, and recovery is becoming part of the core ...

Members continue to return to gyms and studios in the U.S. and abroad, according to the 2023 IHRSA Global Report IHRSA has released its 2023 IHRSA Global Report, an annual review of the health and ...