Jaguar last night unveiled its new concept car, the Type 00, at Miami Art Week, with examples in pink and blue. It’s ...
There was something telling in the latest example of ­idiotic and woke corporate virtue signaling that came courtesy of ...
Few advertisement campaigns have been as comprehensively eviscerated as Jaguar’s 30-second teaser heralding its ...
After revealing its new Type 00 electric vehicle concept this week, Jaguar has been the center of the spotlight.
Winston Churchill reputedly said ‘Success consists of going from failure to failure without loss of enthusiasm.’ This adage ...
The concept comes as Jaguar has axed nearly every model in its line-up, including the F-Type sports car, XE and XF sedans, XF ...
Bypassing 90 years of heritage and unashamedly looking unlike anything else on the road, the brand's radical relaunch EV ...
Automakers routinely use concept vehicles to gauge customer interest in a design or show the future direction of a vehicle or ...
The Jaguar Type 00, presented in Miami on Monday, is described by the company as having "bold forms and exuberant proportions ...
Jaguar’s polarizing teaser video of the car brand’s makeover achieved exactly what it set out to do, according to its ...
The reaction to Jaguar’s rebrand highlights consumers’ “emotional attachment” to the brand, says its former advertising ...