XX-XY Athletics, a brand focused on protecting women's sports, released a video in which several athletes reacted to Nike's ...

Nike's move to appeal to more female athletes continued with its first Super Bowl ad in 27 years.

For the first time since 1998, a Nike commercial aired during the Super Bowl. Nike dropped the ad during Super Bowl 59 on Sunday between the Philadelphia Eagles and Kansas City Chiefs. It featured ...

Bill Maher blasted Nike’s new Super Bowl 2025 commercial featuring iconic female athletes like Sha’Carri Richardson and Caitlin Clark as deceiving viewers with a so-called “zombie lie ...

She wrote, "I have zero doubt that Nike made that terrible Super Bowl ad as a response to being called out for not supporting women. The inauthenticity was far too obvious." Others echoed this ...

Clark starred in Nike's first Super Bowl ad in 27 years, joining fellow WNBA players A'ja Wilson and Sabrina Ionescu, USC star JuJu Watkins, and other women's athletes in the 60-second spot. The ...

That’s why Nike unveiled the new brand anthem, “So Win,” during a Super Bowl LIX commercial. On its website, the brand makes its stance clear: “There’s nothing wrong with wanting to be ...

Colleen Wolfe knows so many people and companies (Nike!) care about women's sports. For The Win sat down with the NFL Network ...