The study urges sports brands to redesign women's running shoes, ending the traditional 'shrink it and pink it' approach.
Sports footwear manufacturers should ditch the "shrink it and pink it" approach to women's running shoes, because it fails to ...
Shoe designers have been urged to ditch the “shrink it and pink it” approach to women’s trainers. Despite known biological ...
Researchers say there is a "critical gap" in the design of running footwear as manufacturers are not taking into account this ...
Buyers say these water-repellent sneakers don't need a break-in period and are perfect for everything from trail running to ...
“Most so-called women’s running shoes aren’t truly designed for women,” first author of the study Dr Chris Napier – assistant ...
Most major brands still rely on a single foot mold, or “last,” that reflects male anatomy. Women’s models are often produced ...
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