An ad for Saturn that did not show a car, only actors imagining they were driving, created by Goodby, Silverstein & Partners of San Francisco, has won the best of show award in the Advertising Age ...
DETROIT --If a brand is going to stage a rally, General Motors Vice Chairman Robert Lutz knows only one vehicle that can hit leadoff. "A roadster sets the tone," Lutz says. "It can be a halo vehicle." ...
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