Pricing strategy refers to the method by which businesses determine the selling price of their products or services. It is a multi-faceted component of overall business and marketing strategy that ...

Every decision, from pricing to packaging design, needs to reflect how people shop now, writes John Broderick.

Forbes contributors publish independent expert analyses and insights. Author, professor and founder. Deeply curious about leadership. From the outside it may seem like a simple choice, but pricing is ...

Mark Kowlzan, Chairman and CEO, highlighted that Q1 2025 net income was $204 million, or $2.26 per share. Excluding special items, net income was $208 million, or $2.31 per share, compared to $155 ...