Even after two decades, eight out of 10 media planners still rely on Microsoft Excel as their default application for campaign management, reporting, and analysis. Surprised? You should be. In an era ...

In Charles Dickens’s novel David Copperfield, acharacter speaks perhaps the greatest truth ever uttered aboutpersonal finances: “Annual income twenty pounds, annual expenditurenineteen six, result ...

Doing forecasts and planning in Excel slows you down - integrated BI and CPM are the modern way to do FP&A, writes Unit4's Matthias Thurner Successful financial planning and analytics (FP&A) helps ...

Run a copy and paste Excel formula to convert your Google Keyword Planner Search Volume to usable numbers within Excel. Our main sources of keyword data, no matter what keyword research tools we use, ...