New York – February 3, 2025 – Nielsen, a global leader in audience measurement, data and analytics, today announced its Out-of-Home (OOH) measurement now covers 100% of the US contiguous television ...

Christmas Day marked a milestone in media history, even if it's likely to be surpassed. The Nielsen company said it there was ...

What is the nation watching? When it comes to broadcast television, the answer inevitably involves a lot of football. When it ...