But the iPhone still underpins the success of Apple's services business.

The emergence of generative AI has disrupted the old tech balance, forcing Apple, Google, and Microsoft into direct competition over AI integration and market dominance. Apple's partnership with ...

Microsoft has diversified its business over the years, which could open up many growth opportunities in the future. Apple may see a big upgrade cycle take place when long-awaited AI features arrive on ...

The company’s revenue rose to above $100 billion in the quarter for the first time, and profit soared 86 percent.

Apple seems stagnant as its AI-driven products fail to drive huge sales increases. Microsoft's AI strategy seems less clear as it separates itself more from Open AI. For years, both companies competed ...