Microsoft Advertising custom columns now support all conversion metrics - instead of just specific conversion metrics. This ...

Microsoft Advertising has added conversion and spend metrics to the PMax Website Publisher URL report. So if you check out ...

Microsoft has just announced six new updates for March. Let’s dive in. What’s new. Code-free custom conversion setup wizard. Microsoft has simplified the process of setting up custom conversion ...

Microsoft Ads is trialling a new dashboard for advertisers called UET Insights. The new feature, which will display data collected through its Universal Event Tracking Tag, aims to help marketers ...