U.S. insurance giant MetLife is waving goodbye to Snoopy and the Peanuts gang, ending a more than three-decade branding relationship. New York-based MetLife (MET) said Thursday it's launching a new ...
The beloved beagle has plenty of options for a new career post-MetLife Good grief! Just when you think you know someone they go and do something like this. After a three-decade-long relationship, U.S.
After more than three decades as MetLife’s spokespooch, Snoopy has been grounded as the brand is “moving away from a traditional product-development model to one driven by customer insights,” says CEO ...
After more than 30 years of appearing in print ads, TV commercials, marketing materials, and on the sides of MetLife's blimps at sports events, the company is showing the door to the "Peanuts" ...
(CNN) MetLife will no longer be using Snoopy, Charlie Brown or any other members of the Peanuts gang in its ad campaigns. The insurance giant said Thursday it was ditching the beloved Charles Schulz ...
This editorial is from the Chicago Tribune: The news came like a blindside burst of machine gun fire from the evil Red Baron: Snoopy, the plucky beagle and a star of the “Peanuts” comic strip, has ...
The Snoopy balloon floats down Central Park West during the 88th Annual Macy’s Thanksgiving Day Parade in New York on November 27, 2014. After years of hemming and hawing about whether or not they’d ...
Metlife is firing Snoopy. The insurance company is saying goodbye to Snoopy and the Peanuts characters as its mascots, ending a three decade relationship. MetLife parted ways with Snoopy and the ...
The company is shifting its brand toward "a clean, modern aesthetic." — -- MetLife just put Snoopy in the doghouse. For over 30 years, Snoopy has been the face of MetLife Insurance, appearing on ...
This is an archived article and the information in the article may be outdated. Please look at the time stamp on the story to see when it was last updated. NEW YORK (CNNMoney) — You blockhead! MetLife ...