In today’s dynamic multifamily industry, professionals always look for alternative ways to gain a competitive edge, since innovation and adaptability have become critical in the field. When it comes ...

Today’s time-starved B2B marketers and buyers prefer short-form, easy-to-digest content, according to Demand Gen Report’s 2018 Content Preferences Survey. It is no surprise that podcasts have become a ...

In this week’s episode of the B2B Marketing Podcast, we explored how Korn Ferry has taken podcasts from an experiment to a central part of the company's marketing strategy, leveraging the journalism ...

From Hubspot to IBM, a look at how some of the biggest tech companies are leading the way in podcast marketing. Podcast marketing has exploded in recent years. According to a 2018 report by eMarketer, ...

Podcasting can be a huge step toward growing your media brand—and every company should be a media company, but that's a story for another article. Podcasting has taken the world by storm. Today, there ...

Podcasts are a channel that’s growing rapidly, with new shows launching every week (mine included!) and global listener figures set to exceed 600 million by next year. But although many B2B brands ...

Podcasts aren't only for B2C companies. In 2023, they will become a top channel for B2B content. Almost half of B2B decision-makers say they use podcasts to get business-related content that ...

Top row, left to right: Jerry Brunskill, Eric Tuchman, Bryan Seabury Mid row, left to right: Denise DiNovi, Dr Phil McGraw, Nina Tassler Bottom row, left to right: John Montgomery, George Schweitzer, ...