Keebler is sweetening up the season with a new cookie flavor fans are calling "so nostalgic" and "delicious." The iconic Hollow Tree Elves must've spent the winter hibernating indoors, baking up the ...

Just like Chipwiches (there’s now a Thin Mint version!), Rice Krispies Treats, and Reese’s Peanut Butter Cups, Keebler’s E.L. Fudge cookies were a quintessential part of my childhood. They’re ...

Ferrara Candy Co., which is owned by the Ferrero Group, is launching a new multichannel marketing campaign to revitalize the 167-year-old Keebler cookie brand, according to a press announcement shared ...

Keebler's merry band of elf bakers have been busy this year, from a first-of-its-kind treat to making a fan-favorite cookie a permanent grocery store buy. And now we have breaking news from the Hollow ...

It’s time to chow down on a new treat that’ll totally bring back memories of a popular ‘90s treat. Keebler’s new Mini Fudge Stripe Cookies with marshmallow frosting, aka Dip’mmms, are rolling out ...

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We Keebler elves can't wait to venture out of the forest and bring the magic of the Hollow Tree to cities near you...Goodness, I can't remember the last time I was so excited about new cookies!

Why I Love It: These cookies swap the old-school vanilla cookies and chocolate filling with chocolate cookies and vanilla filling. The cookie has a rich cocoa flavor, and there's just the right amount ...

(AP) — Kellogg is selling Keebler cookies and other brands for $1.3 billion, about $2.6 billion less than it spent on that brand alone 17 years ago. Food producers are trying to find new brands with ...