In today’s global, fast-changing competition, small and large businesses alike need to innovate to stay on top of the game. And if you want innovation, you may have an “innovation funnel.” This is a ...
As AI agents increasingly act on behalf of buyers, marketers must shift from persuasion to visibility, structuring content, ...
The following excerpt is from Susan Gunelius‘ book Ultimate Guide to Email Marketing for Business. Buy it now from Amazon | Barnes & Noble | iTunes | IndieBound Conversion email marketing funnels are ...
A startup idea isn’t worth anything. It’s the execution that matters. But sometimes, the execution isn’t worth anything either. And that needs to be fixed before it kills a potentially great idea.