Liu is a Marketing Strategist at Publicis Groupe, an agency that manages Pfizer’s corporate branding initiatives.

Interpersonal communication in health campaigns encompasses the exchange of information and persuasion that occurs in face-to-face, telephonic or small-group interactions. This modality serves as a ...

A qualitative study published in BMC Public Health, conducted by lead author Chineme Enyioha, MD, MPH, and colleagues, aimed to design effective communication strategies to support health warning ...

New York, NY | April 7, 2025 – The Society for Health Communication and the Journal of Health Communication at the CUNY Graduate School of Public Health and Health Policy (CUNY SPH) have published its ...

At its core, public health communication is about connecting with people—not just delivering facts, but designing messages that reflect what people need, fear and value. What’s often overlooked is ...

The Pink Tag Project, a first-of-its-kind breast cancer awareness initiative, was recognised for its innovative and creative ...

Bird&Be’s fertility-focused campaign recognized that Mother’s Day and motherhood messaging can be complicated for people trying to conceive. Genexa leaned on trusted messengers and a family-first ...

Earlier this month, anxiety over the hantavirus outbreak spread quickly across Nigerian social media after a popular influencer's verified X account falsely claimed that Nigeria had confirmed a second ...